Thai Nguyen tea is a type of green tea made from the leaves of a tea tree that grows in Thai Nguyen. Each region of Vietnam has its own famous specialties. And for Thai Nguyen province, green tea is the most famous specialty.
Thai Nguyen's green tea is not only famous in all four directions, but also the pride of the people here. When visiting Thai Nguyen, it is easy to see signs with the words "De Nhat Danh tea". A symbol that is both pride and affirmation of Thai Nguyen's tea quality.
And recently, after more than 3 years of document evaluation, the collective trademark "Thai Nguyen Tea" was officially announced for protection in Russia, Japan and Korea. This is the result, a solid affirmation of the prestige, quality, reputation and value of Thai Nguyen tea. Achieving the above results is due to the recent years Thai Nguyen province has focused on creating a brand name for products in the domestic and international markets. In particular, the issue of intellectual property rights protection for Thai Nguyen tea products is of particular concern.
Up to now, the collective trademark "Thai Nguyen Tea" has been protected in 6 countries and territories including: USA, China, Russia, Japan, Korea and Taiwan (China).
Building and developing the collective brand "Thai Nguyen Tea" in markets with export potential is a necessary requirement today. This work helps Thai Nguyen tea avoid increasing commercial and civil disputes in foreign markets. Meanwhile, Thai Nguyen tea products are facing many challenges in terms of intellectual property.
In the coming time, the Farmers' Association of Thai Nguyen province will continue to promote communication activities and brand promotion of tea products; build a brand identity system and improve designs and packaging to make a difference for products under the collective brand "Thai Nguyen Tea". At the same time, develop specific programs and projects to strengthen the management and development of the collective brand "Thai Nguyen Tea." |